Who we are…

A team of uniquely qualified and extraordinarily passionate individuals, dedicated to helping small businesses grow. 

Years of Experience

Small Business Clients Served

Campaigns Implemented

New Customers Found

How we started…

UpSwell was born out of two companies guided by the same goal—to help local small businesses gain more customers. Founded in 2020 through the merger of Mudlick Mail, a leader in auto repair, dental, and chiropractic direct mail, and Muscle Up Marketing, a full-service fitness marketing agency, UpSwell Marketing is backed by over 15 years of experience working with small to medium-sized businesses in multiple industries.

UpSwell Direct was created to put the power and expertise of UpSwell Marketing in your hands. Our 3-step campaign builder makes it quick and easy to send out a professional advertisement to your chosen audience. UpSwell Direct is a great option if you need small quantity mailings, have a lower marketing budget, or if you just want a little more design control.

Our mission…

Our mission at UpSwell Direct is to provide small business owners with high-growth marketing solutions backed by our years of data and industry expertise. Our customizeable direct mail builder allows business owners to take customer acquistion into their own hands, on their own time.

Contact us for more information on how UpSwell Direct can help your small business grow.

At UpSwell Direct, we know that nothing is more important to your business than finding new customers. Every year, you not only need to replace the customers you’ve lost, but also find new ones in order to grow.


But finding new customers is hard when you’re busy running your business. That’s where we come in. We’re the experts at direct response marketing so that you don’t have to be. Our promise to you is simple: More customers. Period.

Ready to Grow Your Business?